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Multi-Tiers
Monday, November 27, 2006
A "real affiliate program" is either single level or two-tier. Additional sales levels make a program network marketing or Multi-Level Marketing (MLM). I just call them pyramids.
Multi-tier affiliate programs with down-line-building options are not necessary against the law but their reputation among professionals is not something to be very proud of.
Moreover, sub-affiliates usually don't generate much commission unless one can get good selling affiliates in large numbers. To build that, however, is quite an effort and expense. So you better stick to "real affiliate programs". A strong two-tier program is more likely to increase your profits than a stinky multi-tier one.
